UK Television Wants Gambling
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A UK television show has decided to bring in online
casinos into the entertainment world. The horseracing and betting
channel, notoriously known as At the Races (ATR) has decided to begin
advertising their At the Races Poker. ATR is watched by a million people
on a monthly basis and it is notorious for being the number one channel
for betting. Its interest in online casinos comes from a survey taken
about the interest online casinos players have. The majority of the
online casinos players stated that they would have loved to be able to
mix television with their gaming habits and cited other companies that
have ventured on this idea and been successful. ATR’s interest in online
casinos and specifically poker also stems from the revenue reports many
online casinos have been releasing. The revenue reports show that online
casinos are one of the leading industries it he world right now and as
online casinos become legalized in more countries and become more well
known, that number is only expected to rise. With conferences and
seminars making the public more knowledgeable about online casinos, one
cannot be surprised that even television shows want in on the action.
ATR is hoping to become the number one place for online
casinos players internationally and especially in Europe. They are offering a
feature where their online casinos players will be able to play poker with the
ATR racing presenters. Special poker tournaments will be aired on television and
on the website itself. As with other online casinos, this website will be
offering promotions to try to entice the online casinos players and they will be
focusing on providing poker tournaments. At the Races Casino is said to have
spent a lit of time talking to online casinos administrators in order to decide
what online casino service provider, software developer and games to include.
When signing up to this casino, online casinos players automatically get bonuses
and get to join the poker rooms.
Mathew Imi, chief executive of At the Races states that
he is most interested in bringing in the gaming players that are also interested
in racing and in the television show itself. It will give the unity between the
show and the casino that is sure to bring in the anticipated client list and
revenues. The idea of ATR making a casino and poker place online came by the
fans themselves as they wanted to be able to game in association with their
favorite show. Horse racers and gamers alike thought that the combinations would
offer them the best of both worlds. Imi says that the show is excited to be
taking on a new venture and they are expecting that based on the show’s reported
success, they will also have the same success with the online gaming sites and
with the gaming industry in general. The UK public in general is excited by the
idea of having online gaming stationed out of a UK television show they love to
watch.
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